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	<title>Comments on: Google Flip-Flops on Talk</title>
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	<description>Toivo Lainevool's Random Thoughts</description>
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		<title>By: AdMoolah News and Views &#187; AdSense Starts Rich Media Beta</title>
		<link>http://0blog.com/2005/08/24/google-flip-flops-on-talk/comment-page-1/#comment-613</link>
		<dc:creator>AdMoolah News and Views &#187; AdSense Starts Rich Media Beta</dc:creator>
		<pubDate>Thu, 26 Jan 2006 22:50:38 +0000</pubDate>
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		<description><![CDATA[[...] I find this very typical of Google. They have a basic philosophy about something - in this case, ads should be unobtrusive - and then they find they can make money from something and the philosophy shifts. In the latest version of the Our Philosophy page Google stated that &#8220;Advertising on the site must offer relevant content and not be a distraction.&#8221; On the What is Google AdSense page they state &#8220;Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads&#8221;. I think that expanding ads, floating ads and interstitial ads are certainly a distraction and obtrusive. I guess Google will have to change their philosophy again when they roll these changes out on a larger scale. The same thing happened with their philosophy when they launched Google Talk. [...]]]></description>
		<content:encoded><![CDATA[<p>[...] I find this very typical of Google. They have a basic philosophy about something &#8211; in this case, ads should be unobtrusive &#8211; and then they find they can make money from something and the philosophy shifts. In the latest version of the Our Philosophy page Google stated that &#8220;Advertising on the site must offer relevant content and not be a distraction.&#8221; On the What is Google AdSense page they state &#8220;Google AdSense is a fast and easy way for website publishers of all sizes to display relevant, unobtrusive Google ads&#8221;. I think that expanding ads, floating ads and interstitial ads are certainly a distraction and obtrusive. I guess Google will have to change their philosophy again when they roll these changes out on a larger scale. The same thing happened with their philosophy when they launched Google Talk. [...]</p>
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